You can’t move on MyFaceTube nowadays for someone dousing themselves in cold water for ‘charidee’. While this started as a bunch of (mainly) American celebrities raising money for ALS, this now seems to hev been hijacked by the great unwashed in an attempt to get their 15 minutes of fame.
This has the advantage of the great unwashed actually getting washed, even if their 15 minutes turns out to be 15 seconds of people looking at their worst while trying not to swear profusely as the realisation of being immersed in ice cold water actually dawns on them. However, I would be interested to know how many of them even know what ALS is, let alone actually donate to this (or any other) cause, instead of using it as another act of shameless self promotion.
ALS, for the uninitiated, is Amyotrophic Lateral Sclerosis, more commonly known as Motor Neurone Disease or (in the US) Lou Gehrig’s Disease. Lou Gehrig was a baseball player thereby, despite him playing in the World Series (that sporting event where the rest of the world aren’t actually invited), making him unknown outside of North America. For the rest of the world, for ALS think Steven Hawking. It’s also the disease that killed David Niven – for those old enough to remember Parkinson, Niven caused a scandal for appearing on the show drunk in 1981, when it turned out he actualy had undiagnosed ALS that was causing his slurring.
Regardless of what you have already read, I have no issues with anyone doing anything to raise money for charity, and I personally contribute to two charities. However, where I have an issue with the IBC is that it’s forcing people into doing things, through this ‘nominate three other people’ part, that they don’t necesssarily want to do. This, as you can see, can have devastating consequences. No charity would advocate any fund raising which resulted in the death of a participant.
I have been nominated for the Ice Bucket Challenge. A few days before Live Aid in 1985, I was involved in a boating incident that ended up with me in the water literally dragging the boat by it’s painter (the long thin mooring rope) and the death of my co-crew member, my grandfather. As such, I would not volunterarily immersue myself in cold water for love nor money, and certainly not for 15 seconds of shameless self promotion.
Therefore, this is my ice bucket challenge, along with a donation to the MNDA – the UKs Motor Neurone Disease charity. I’ll also be donating a similar amount to Birmingham Children’s Hospital, where sproglet #2 has been under the heart unit for the past 10 years or so. If you want to support this worthwhile charity, please click on this link, where you can donate to a friend of mine who is throwing herself out of a plane.
Footnote: Ice buckets should be used for chilling alcohol only unless, like me, you have a dedicated beer fridge. In which case, you don’t even need an ice bucket.